Showing posts with label logo. Show all posts
Showing posts with label logo. Show all posts

Wednesday, June 3, 2015

LOGO Services now available!


Need a logo for your website or business card?  We can provide you with this service!!
Contact Nakia for your new LOGO.

Please provide the following details: 
1. Business name (logo name) 
2. Tagline (If needed) 
3. Description of your company. 
4. Color/s which you would like to have in the logo (text & graphics, same/different)
5. Font style - if u have a preference.  
6. Things, or symbols that you definitely want in your logo. 
7. Images / ideas which you have in mind for your logo to look like?

Fee for Logo service is only $25.
 

You may email me at Nakia@NakiaEvans.com 
Thank you! 

Monday, February 20, 2012

5 Inspiring Custom Logo and Graphic Design Ideas

...by Angela Willis

Many people think you need to be creative all the time to be in a creative field. I don’t believe so. I know I do pretty well and I don’t think that creativity is seeping out of me. I think I’ve just become good at developing ways to find inspiration when I need it so I can create great custom graphics and logos for myself and my clients.

So here are five sources of web site graphics design inspiration you might not have thought of:

1. Down The Road - When you’re driving down the street have a look at the logos and colors you see in the businesses as you drive by. Most of these businesses will have hired a professional to create the graphics you see on display and they are great sources of ideas for your next product. Have a look at the shapes, colors, fonts and the feeling you get when you view each image. Consider taking out a video camera and video taping as you drive by with your own commentary (as long as you’re not also driving the car, of course!).

2. Newspapers & Magazines - I was at my local library the other day and I picked up a couple of local magazines. One was the town activity guide about local living. Each had plenty of graphics and ads that I could peruse for ideas and inspiration. Collect your favorite magazines or a selection of different types if you serve clients and you’ll always have plenty to draw from when you’re stumped.

3. Popular Websites - Of course you’ll want to look online for sources of web page graphic design ideas. If you’re working on a particular product then look up keywords related to your project and see what sites come up. Pay attention to the colors and the logos you find on these sites. Also many popular sites have ads that you can look at. The great thing about looking at ads is that people often have these professionally designed as well so they’re often great sources of quality ideas and inspiration.

4. Nature and the Outside World - Sometimes being stuck at a computer isn’t the best way to get inspired. Nature is filled with beautiful shapes, colors and materials. If you’re needing a new idea take a drive or go for a walk, you’re sure to come up with new ways to design web graphics that you never would have thought of without drawing from natural beauty. Now, you can also go to a city and draw on your surroundings for colors, shapes and of course plenty of marketing you see.

5. Your Graphic Design Inspiration Book - One thing I’ve wanted to do for a while is to create a binder filled with graphics that inspire me. Also, in this book I’d add a section for all the design techniques I can use to create different effects. You see, there are so many ways to create graphics that sometimes we forget certain techniques when we need them. I know that’s how it works for me, anyway. My suggestion is to get a binder and a bunch of clear sheet protectors and then just start collecting graphics you like. Organize them as you go into different categories to suit your needs.

Inspiration comes from lots of places and the five listed above are a good place to start. I’m sure as you become aware of your need for inspiration you’ll start seeing new ideas as you go about your daily life. Good luck and have fun!

Graphics shouldn’t just be beautiful, they should also be profitable! Join me as I teach you through live weekly webinars, email coaching, video tutorials, templates and more how to design web logos and graphics that get clicks and sales for your business.

Monday, February 13, 2012

Creating a Unique Business Logo

by: Angela Willis

Have you thought much about the branding you’re putting forth to your customers and clients?

When it comes to marketing your business, something as simple as a memorable graphic or catchphrase can create brand recognition and help you establish your business reputation. This is so important because every business needs to establish a relationship where their customers know, like and trust them.
When you think of Nike, what do you think of? For most people, the image of the Nike swoosh or the words “just do it” automatically jump into their mind when they think of the company.
When you see an image of an apple with a bite taken out of it, what do you think of? Many people will answer that question with either “Apple Computers” or “iPod”.

Establishing your own business logo or slogan can help people remember your business and think of it when the time comes that they actually want to use what you have to offer.

Branding With a Logo or Slogan
New visitors to your website will most likely not buy as soon as they get there. Most likely they’re going to see what you have to offer and then comparison shop or surf around looking at similar information.
You need to stand out in order to get them to return!

Creating a Logo That Helps You Stand Out
Look, the honest truth here is that a logo is not going to make or break your business. If you have a good one that helps you stand out that’s GREAT, but if you don’t have a logo you can continue and build a successful business.
The key to creating a logo that is unlike any other is to make sure it is completely authentic and infused with YOUR personality.
An example I can give you is in my own business here at Marketers Mojo. The name of this site itself is a great reflection of my own personality. I just love the word ‘mojo’ and the feel it gives.
Now of course my logo and branding is not just about me. It’s about my market and what they can relate to. The great thing about creating such an authentic logo is that it attracts people who also really resonate with what it represents. That way I work with people like me – and THAT makes for a business that I am completely in love with.

Logos That Associate You With Something
By creating your branding and logo you are associating something with your business. It may be a symbol or an animal or anything really. The important point is that when people see this representation anywhere else they may end up thinking of you if you’ve done your branding well.
When deciding which type of logo to use, think about your business and how you want to be perceived. Who is your target market and what type of things are they interested in? If your target market consists of grandmothers who are active, adding a rocking chair to your logo may insult them. However, featuring an older lady in tennis shoes or a in a jogging suit doing Pilates may make them laugh. This could be the type of logo that will stick with them and make them remember you.
The same goes for your slogan. Think of how you want to be represented and what appeals to your target market. In most cases it’s best to stay away from anything offensive, such as curse words or slang.
You will also want to stay away from trends. Your business logo and slogan can be with you for years. What is “cool” today can be “cold” tomorrow. Plan for a long-term investment and stick with what you will be proud of five or ten yeas from now.

How to Create a Free Business Logo
No cash to hire a graphic designer to create your logo? If you’ve got a bit of time on your hands to learn some graphic design yourself you could use the free graphics software program, Gimp. Gimp allows you to edit, create and enhance images and graphics for your website, business and branding.
You can learn more about using Gimp by checking out my program that offers live weekly webinars, email coaching, video tutorials, templates and more for creating great graphics and logos for your business.

Monday, January 9, 2012

Stand Out From Your Competition!

What is a brand? Is it a logo? A name or slogan? A graphic design or color scheme?

Your brand is the entire experience your prospects and customers have with your company. It’s what you stand for, a promise you make, and the personality you convey. And while it includes your logo, color palette and slogan, those are only creative elements that convey your brand. Instead, your brand lives in every day-to-day interaction you have with your market:
  • The images you convey
  • The messages you deliver on your website, proposals and sales materials
  • The way your employees interact with customers
  • A customer’s opinion of you versus your competition
Branding is crucial for products and services sold in huge consumer markets. It’s also important in B2B because it helps you stand out from your competition. It brings your competitive position and value proposition to life; it positions you as a certain “something” in the mind of your prospects and customers. Your brand consistently and repeatedly tells your prospects and customers why they should buy from you.

Think about successful consumer brands like Disney, Tiffany or Starbucks. You probably know what each brand represents. Now imagine that you’re competing against one of these companies. If you want to capture significant market share, start with a strong and unique brand identity or you may not get far.

In your industry, there may or may not be a strong B2B brand. But when you put two companies up against each other, the one that represents something valuable will have an easier time reaching, engaging, closing and retaining customers. A strong brand strategy can be a big advantage.

If you need help developing a Brand Strategy, set up an appointment with me!