TV commercials are not like other media, such as print or websites.A reader browsing a website has plenty of time to absorb information and can even reread copy that is interesting or informative.However, TV commercials happen in real time. Most local spots run 30 seconds. That’s all the time you have to tell the viewer about whatever you’re selling. When it’s over, it’s over. ....click below to read more:
How to write a 30-second TV commercial script
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